I’m Alice, Al or, if you are the five year old me, Ice (yes, I did want to be a member of Kris Kross, and yes, I did wear my jeans backwards). Womenswear Editor at House of Fraser Online, I’ve grown out of backwards clothes and instead chose to invest my money in vintage sportswear and bomber jackets, while inking my body with unnecessary tattoos and rapping along to every word of The Streets – Original Pirate Material. My proudest moments were seeing a shoot I styled in my favourite magazine and getting a three-dart-finish in a game of darts. Oh, and Bart Simpson was my first crush.
We at House of Fraser are happy to announce that we’ve been nominated for the ‘Best Department Store’ award at the Lorraine Fashion Awards 2014. Keep up to date with everything ‘Lorraine’s High Street Fashion Awards’, on the website and by tuning into Lorraine. Be sure to vote for us when the voting polls open […]
House of Fraser were very lucky to play host to a one-off fashion styling event, in our flagship Oxford Street Store, with Lauren by Ralph Lauren and Emily from coveted fashion blog, Fashion Foie Gras. A handful of winners were selected to come down to store and be dressed in super chic Lauren by Ralph […]
As the occasion season looms closer, we find ourselves looking for that perfect occasion hat. Whether it be for a knees up at the races, or that classic summer wedding, look-at-me headwear is the order of the day. And we have found the perfect collection from milliner, Jane Taylor. With many designs exclusive to House […]
House of Fraser employees will be heading off on a city-wide adventure on Thursday 12th June to raise funds for Sparks charity. Working in teams of five, they will travel across London visiting iconic sites and solving clues to earn points. They will need to plan their route and tactics carefully to secure the most […]
Paul Smith. Reknown with classic menswear, chic tailoring and quintessentially British designs. But, ladies, you’re in luck this spring/summer ’14. Paul Smith Black Label has landed online at House of Fraser, and to say we are excited about it, would be an understatement. Classic tailoring gets a makeover by way of soft feminine additions and […]