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Celebrating its 80th anniversary this year, the Lacoste brand has been a symbol of relaxed elegance since 1933. Built on its genuine sporting roots, the brand offers a unique and original universe through a wide range of products for men, women and children.
In the mid-20s, tennis champion René Lacoste began to manufacture shirts, for his personal use, to withstand the heat on American tennis courts. This was the invention of the polo shirt and the first time a player wore a soft and comfortable short-sleeved garment on the court. René Lacoste signed each shirt with his emblem, the crocodile, marking the birth of a new genre of clothing.
In 1933, René Lacoste launched industrial scale production of the polo shirt, which he called L.12.12. L for Lacoste, 1 refers to the Cotton Petit Piqué fabric, 2 to the short sleeve style, and 12 to the number of prototypes made before he gave his approval.
To celebrate 80 years of Lacoste, we are giving away three Lacoste hampers!
Mens Lacoste Polo Shirt & Eau de Lacoste L.12.12 Noir
Womens Lacoste Polo Shirt & Eau de Lacoste Femme
Womens Lacoste Polo Shirt & Touch of Pink
Mens Lacoste Polo Shirt & Eau de Lacoste L.12.12 Blanc
To be in with a chance of winning one of these fantastic hampers, simply answer the following question and specify what hamper you would like to win!
Who invented the polo shirt?