Branded
We’re Trending in ShortList!

We’re Trending in ShortList!

If you’re out and about tomorrow, make sure you don’t miss this week’s edition of ShortList. Their Trending AW14 supplement showcases what you need to be wearing throughout autumn/winter. Find our most stylish looks that will prevail as this nights draw in – from rugged, textured coats and knits, to refined shirts and jeans. It’s...
Q&A With Aspinal's Creative Director Mariya Dykalo

Q&A With Aspinal’s Creative Director Mariya Dykalo

After our in-store event House of fraser had with Aspinal during London Fashion Week we caught up with the creative director Mariya Dykalo to pick her brain on all things Aspinal! What do you love about the Aspinal ethos? The ethos of Aspinal is simple; every product is designed to fit with a lifestyle and...
Take Part & Win Exclusive Prizes with Barbour International’s Six Days Trial

Take Part & Win Exclusive Prizes with Barbour International’s Six Days Trial

Get your fashion motor running for the Barbour International Six Days Trial, heading to House of Fraser tomorrow. It’s a race fuelled by style with fantastic prizes to be won! How You Could Win Between Friday 17th October and Wednesday 22nd October, head to HoF Oxford St, Manchester, Glasgow or Sheffield to take part. Show...
New Brand Alert: Polo Ralph Lauren

New Brand Alert: Polo Ralph Lauren

So if you didn’t know, House of Fraser have extended their brand portfolio. We launched Polo Ralph Lauren for Women on September 11th and have therefore done a Ralph Lauren Editor’s Picks take over. So gather round as we are about to spill our Editor’s favourite Ralph products. Click here to shop the edit.  ...
Win a VIP Animal WD40 Action Sports Tour Experience!

Win a VIP Animal WD40 Action Sports Tour Experience!

THIS COMPETITION IS NOW CLOSED. Animal’s AW14 collection is all about action. Their latest campaign showcases stars from the worlds of snowboarding, BMX, downhill mountain biking, skateboarding and more. So whether you’re heading for the slopes, forest, skate park, or taking it a bit easier, Animal’s laid-back casualwear will have you covered throughout autumn/winter. To...
New Brand Alert: Win a Tom Morris Outfit Worth over £900!

New Brand Alert: Win a Tom Morris Outfit Worth over £900!

THIS COMPETITION IS NOW CLOSED.   Calling all golf fans! It is officially Ryder Cup week. The countdown has begun to the 2014 showdown, which tees off at Gleneagles on Friday. The USA team, led by Tom Watson, landed on Scottish soil yesterday, ready to take on Paul McGinley’s European twelve. Here at House of...
A Nod to Mod with the Latest Collection from Merc

A Nod to Mod with the Latest Collection from Merc

Have you seen the new collection from Merc? We have. And we love it. In their latest campaign they stick to their mod credentials. It was shot by Dean Chalkley, perhaps best known for portraits of the likes of Paul Weller, Paul McCartney and Noel Gallagher. The autumn/winter range takes inspiration form their ’60s roots...
Changing Seasons: Light Layers from Barbour

Changing Seasons: Light Layers from Barbour

Their waxed and quilted jackets have reached near iconic status. But in the transitional months leading up to autumn, we’re turning our attention to Barbour’s lighter layers. T-shirts, shirts and knitwear, that is. The Barbour International T-shirts give a nod to their motorcycling heritage with stylish graphic prints. For a more smart-casual look go for...
WIN a New Season Original Penguin Outfit Worth over £200!

WIN a New Season Original Penguin Outfit Worth over £200!

THIS COMPETITION IS NOW CLOSED. Just looking at Original Penguin’s stunning new campaign is probably enough to make you want to escape the day-to-day for a mountain adventure! Or failing that, at least you can add a bit of adventurous edge to your seasonal wardrobe with their autumn/winter collection. They went back to their American...
Video! Style My...Raise

Video! Style My…Raise

  We know you’ve been eagerly awaiting our latest video, and here it is. For all you budding world dominators, the ‘Style my…’ guide to dressing for that promotion. Darling, you have to speculate to accumulate.   The latest video from our ‘Style My…’ series will take you from middle of the road 9-5er to...
Must Have: Editor's Picks

Must Have: Editor’s Picks

So we are officially into Autumn Winter’14, can I get a boooo!? But as with everything, there is a silver lining – New Season, New clothes, New you! To kick off the new season, here are this week’s Editor’s Picks.  Shop the Edit HERE Oui Leopard Print Faux Fur Coat Because whether we like it...
WIN a Men’s Victorinox Outfit Worth over £300!

WIN a Men’s Victorinox Outfit Worth over £300!

It’s not often you hear of a fashion brand that started life in a cutler’s workshop. But that’s exactly where Victorinox’s story began. In 1884, Karl Elsener founded his workshop, where he invented the now legendary Original Swiss Army Knife. Since then, the Victorinox collection has grown to include kitchen knives and watches as well...