Women’s Fashion
More Maxi Dresses – 3 Ways to Wear the ‘It’ length now

More Maxi Dresses – 3 Ways to Wear the ‘It’ length now

So you bought a maxi last summer. And you wore it to festivals with metallic flats. But, as the trend reaches fever pitch, it’s time to work your maxi for office, weekend and nights on the town. Besides, mini dresses have started looking old (don’t worry; they’ll come back around in no time).
Step Forward Silver Jewellery

Step Forward Silver Jewellery

After several golden seasons, silver jewellery is back in style and we couldn’t be happier. Fashion has finally moved away from look-at-me statements – think It bags, oversized gold jewellery and saucer-sized shades – and shifted into a new era of quiet luxury. Silver jewellery, from pendants to delicate bracelets and demure stud earrings, has...
Mother-of-the-Bride Outfits - Almost as Important as the Big White Dress

Mother-of-the-Bride Outfits – Almost as Important as the Big White Dress

Wedding afficionados know that the minute daughters get engaged (Christmas, New Year and Valentine's Day commonly), Mother's begin their search for the ultimate Mother-of-the-Bride outfit. After all, the Mother-of-the-Bride will be standing next to her radiant daughter in countless photos - not to mention scores of young bridemaids and ushers, so it is no surprise...
London Fashion Week: Day 4

London Fashion Week: Day 4

  Another action packed day at the tents for fashion folk, and I was there capturing all the drama and action… The highs I love a good print, and Holly Fulton is one of my favourite print designers. I love her quirky use of colour and texture, and that sunshine yellow which seems to pop...
London Fashion Week: Day 3

London Fashion Week: Day 3

Another action packed day, it’s been exhausting but amazing, this season feels so much stronger than SS11, I can’t wait to see what tomorrow has in store. Keep following me on twitter for all the latest gossip from the front row as it happens: HoF_Sam. The Highs A magical high for the day was Mulberry,...
London Fashion Week: Day 2

London Fashion Week: Day 2

Day two of London Fashion Week was jammed packed of amazing clothes and fabulous people. Follow me on twitter for all the latest front row buzz as it happens at HoF_Sam. The Highs Charles Anastase felt distinctly more grown up and a lot better for it (remember the mud on the face collection?!) this collection...
London Fashion Week: Day 1

London Fashion Week: Day 1

That’s right, London Fashion Week is back, it does come around quickly! We’re now diving into what will be filling our wardrobes in AW11. I’m going to be rounding up the highs and lows from each day, and give you my top tips for style success come autumn. You can follow me as I negotiate...
You shall go to... The Mulberry show

You shall go to… The Mulberry show

London Fashion Week kicks off tomorrow and I couldn’t be more excited… what does AW11 have in store? What creations shall we be coveting? Oh only hours until we find out. So my invites are now flittering through the post, and I open them with the same excitement as birthday cards. Now, last season my...
Everybody Loves Barbour

Everybody Loves Barbour

Question: What happens when you take 8 Barbour fanatics, a novice with a camera and a typically rainy British day? Answer: A shoot that even Lord Lichfield would be proud of (ok we’re stretching it a little)… Yes, in celebration of men’s Barbour arriving online, we deviated from our usual 3pm office tea break by taking a jaunt into...
Warehouse SS11 - A Print for Every Day of the Week

Warehouse SS11 – A Print for Every Day of the Week

You may have noticed, designers are going wild for cutsey prints this season (check out our Coquette trend for the full run down). This morning a few of the HoF online team met up with the online folk at Warehouse HQ and couldn't help but observe, the print trend has reached their London offices...
Colour blocking - from the feet upwards

Colour blocking – from the feet upwards

If you haven't noticed colour blocking is everywhere. Pop art colours and primary school shades have become the look of the season. The key is to keep it simple, pick block colours and pair with other block shades, for example a pair of orange shoes with cobalt trousers teamed with a yellow tee... sound scary? Don't...
In the hot seat: Chloe Lonsdale

In the hot seat: Chloe Lonsdale

Denim is well and truly back... and we mean proper denim, forget black skinnies that may as well be leggings, instead embrace indigo and bleach, flares and crops. So with denim firmly on our minds, we met up with Chloe Lonsdale founder, and designer of MiH jeans. If you haven't heard of Made in Heaven...